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WHY THEY APPROACHED US
From idea to beta in six months for AI market research tool.
Coeus is an AI startup on a mission to make market research more accessible for small and mid-sized businesses. Their vision was ambitious, and they were looking for a team who could help shape it, and then build it.
They partnered with us to define a clear strategy, develop a market-ready product, and optimise the infrastructure for early traction and long-term scalability. The plan was to launch an MVP that would unlock funding, prove demand and lay the groundwork for sustainable growth.



(02)
WHAT WE DID
We worked side by side with the Coeus founders to take their idea from paper to product. Starting with strategy, we mapped out a lean roadmap, prioritised the features that mattered most and laid the foundation for a scalable MVP.
From pricing models to backend architecture, we handled every piece, including custom AI development using cutting-edge tools to power their insight engine. Everything was built with performance, cost-efficiency and long-term scale in mind.
(03)
WHAT WE FOCUSED ON
• Mapped a clear product roadmap that prioritised speed to market without cutting corners on quality or scalability • Built a pricing and business model that worked for small businesses while keeping revenue goals in sight • Designed and developed an MVP with a sharp focus on usability, speed and functionality • Optimised the AI infrastructure to support large data loads while keeping running costs low • Ran structured beta testing with real users to validate assumptions, gather feedback and guide the next phase of product development • Set up tracking and analytics to collect user insights and inform future improvements


(04)
THE RESULTS
Coeus went from idea to beta in just six months. Their MVP is live, tested by real users and already delivering value.
With strong engagement and a scalable backend, the platform is ready to grow — unlocking more value for users, more revenue opportunities for the business, and a clear path for future feature development.
Beta launched in six months
Validated with real user data
Infrastructure built to scale with demand
