Industries
Broad range.
Deep in six.
We have shipped across many verticals over eighteen years. These are the six where the work has compounded, which is to say the six where we have made the mistakes already, know what tends to break, and do not need the first three months of your project to learn the vocabulary.
Six verticals, and what each of them actually asks for.
What depth means
Sector knowledge is not a slide.
Anyone can list industries on a website. What we mean by depth is narrower and more testable than that, and it is the reason these six are on this page and the others are not.
We have shipped in it
Not advised, not pitched - built something and then run it, long enough to see what the second year does to it.
We know the failure modes
The specific ways software goes wrong in this domain, which are rarely the ways a generalist would predict.
We can be useful on day one
No discovery phase spent learning what a settlement window or a formulary is. The vocabulary is already there.
What runs underneath
Six domains, one studio.
The verticals differ enormously in what they demand and almost not at all in how we work. Every engagement on this page draws on the same four capabilities, which is why depth in a sector compounds rather than fragmenting the team.
Strategy
Technology
Data
Experience
Across the six
One piece of proof from each of them.
Six verticals, six completely different problems - cloud infrastructure for a telco, an asset manager's platform strategy, orchard planning, a wellness product, a marketplace platform and a precinct's digital estate - and the same bench behind all of them.
Karsten Group
Orchard planning, off the spreadsheet
Designing the orchard management system for one of South Africa's largest agricultural exporters - agronomist-led spray and fertilisation programmes planned centrally, pushed out to orchard managers, and adapted as the season turns.
Discovery Vitality
A wellness programme, made personal
Bringing an existing health and wellness product to Vitality members as a tailored, motivating daily experience - meal plans, weight-loss tracking and support inside the wider Vitality ecosystem.
Talk to us
Working in one of these?
Then the first conversation can be about your actual problem rather than about what your industry is like.